Website Redesign
Upgrade your outdated website without losing your search rankings
Replace sluggish, broken, or dated websites with a modern digital platform engineered for speed, mobile conversion, and preserved SEO equity.
Redesign Protection
Don't let an amateur redesign wipe out years of Google trust
The biggest hazard of redesigning a website is an inexperienced agency changing URLs, deleting indexed content, and sending your Google rankings into a tailspin. We protect your business.
At Martin Media, we treat website redesign as an engineering discipline. Before altering anything, we map every keyword you rank for and every page that generates traffic.
When your new site goes live, every previous page resolves seamlessly through 301 redirects, ensuring that bookmarks, search listings, and backlinks remain completely intact.
- Comprehensive pre-launch URL crawl and mapping
- 1-to-1 permanent 301 redirects for every indexed link
- Preservation of core SEO metadata and ranking keywords
- Migration of existing customer testimonials and project photos
- Google Search Console sitemap submission on day one
- 404 error monitoring during the post-launch window
Common Redesign Scenarios
Moving Away from Bloated WordPress
Tired of plugin updates crashing your site or security warnings from your hosting provider? We rebuild your pages cleanly in modern Astro 7 with zero plugins to update.
Outgrowing Wix or Squarespace
DIY page builders hit a wall when you need custom database integrations, fast loading on remote networks, or advanced local Alaska SEO architectures.
Modernizing a 10-Year-Old Website
Your business has grown, but your website still shows the staff from 2014 and doesn't format properly on an iPhone screen. We give you a fresh, authoritative look.
Our Protocol
The 4-stage redesign protocol
How Martin Media ensures zero data loss and maximum post-launch impact.
SEO & Traffic Audit
We catalog every URL, inbound link, and Google keyword currently driving leads so no business asset is discarded.
Content & Architecture
We restructure service menus, update outdated messaging, and create dedicated landing pages for Alaska markets.
Astro Build & Test
Your new site is coded, speed-optimized, and tested across desktop, tablet, and mobile in a private preview environment.
Cutover & Verification
We migrate DNS, activate Cloudflare edge caching, deploy 301 redirects, and submit new sitemaps directly to Google.
Alaska Answers
Website Redesign FAQ
- Will we lose our existing Google search rankings when you redesign our site?
- No, if done correctly. We perform a complete pre-launch crawl of your current site. We map every single indexed URL and establish 301 server redirects so all your existing backlink equity and Google rankings transfer directly to your new pages.
- Can you migrate us away from WordPress or Wix without downtime?
- Yes. We build and test your entire new website in a private staging environment. When it's ready, we point your domain DNS to Cloudflare. The cutover takes minutes and your visitors experience zero downtime.
- Can we keep our existing blog articles, photos, and customer reviews?
- Yes. We migrate all valuable content, articles, and reviews from your old site to the new architecture while cleaning up messy formatting and broken links.
- How do we know if our website actually needs a redesign?
- If your site takes more than 3 seconds to load on a phone, if the layout looks broken on mobile screens, if you cannot easily update business hours, or if your competitors outrank you on Google, it's time for an upgrade. Request our free Alaska Website Review to find out for sure.
Alaska's Website Partner
Ready to modernize your Alaska website?
Get in touch with Martin Media today. We'll audit your existing site and outline a risk-free redesign strategy.